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WHO & WHAT ARE WE?

Which started out as one of the first lifestyle blogs in South Africa (back in 2010), The Pretty Blog brand is now a well respected name amongst those who consume content online and on the go.

The Pretty Blog has always been an early adopter to change and in February 2018, The Pretty Blog moved it's focus from blogging, to purely inspiring our audience through our social media channels. (you can read more about the change and why we believe this is where digital is heading over here)

In short, The Pretty Blog has evolved into an inspirational guide for millennial women.

Our content primarily focusses on lifestyle, including design, décor, food, fashion, travel and weddings. Our aesthetic is youthful, modern, minimalistic and pretty.

We engage with our audience through storytelling, whether personal or brand related, and all our content ties in with our general brand aesthetic and values.

Born through the eyes of a photographer, with a love for marketing, we have evolved into an innovative marketing company, owning a few dynamic social channel.

We believe in partnering with businesses that have faith in our approach and allow us to translate their brand into a story that resonates with our audience.

Monthly, our social media channels reach over reach over 270 000 unique visitors, accumulating to over 3 million impressions.

OUR INSTAGRAM FOLLOWING:

104 300 FOLLOWERS
REACHING 220 000 UNIQUE USERS / VISITORS PER MONTH
1.5 MILLION MONTHLY IMPRESSIONS

Demographics: 89% Women, majority being aged 25-35, 95% South Africa, 5% International, 45% Cape Town, 40%, Johannesburg / Pretoria, 5% Durban

VISIT OUR INSTAGRAM PAGE

 

OUR FACEBOOK FOLLOWING:

89 090 FOLLOWERS
REACHING 140 000 UNIQUE USERS / VISITORS PER MONTH

Demographics: 92% Women, majority being aged 25-35, 95% South Africa, 5% International, 40% Cape Town, 53%, Johannesburg / Pretoria, 8% Durban

VISIT OUR FACEBOOK PAGE

 

OUR PINTEREST FOLLOWING:

74 387 FOLLOWERS
REACHING 140 000 UNIQUE USERS / VISITORS PER MONTH
1.8 MILLION MONTHLY IMPRESSIONS

Demographics: 90% International, 10% South African